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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Integrations | 11% | - Salesforce Ecosystem Integration
|
| Campaigns and Experiences | 22% | - Mobile Experiences
|
| Recommendations and Decisioning | 12% | - Personalization Logic
|
| Interaction Studio Fundamentals | 12% | - Platform Overview
|
| Segmentation and Targeting | 15% | - Audience Management
|
| Reporting and Optimization | 10% | - Performance Analysis
|
| Data Management and Identity | 18% | - Customer Data Collection
|
Salesforce Interaction Studio Accredited Professional Sample Questions:
How does a developer share web templates from one dataset to another?
- A. Copy
- B. Clone
- C. Download to zip file, upload zip file
- D. Deployment manager
Correct Answer: C π³οΈ
What are two ways to populate the interaction studio catalog? [check]
- A. ETL Feed
- B. Web sdk
- C. Third-party integration
- D. Email pixel
Correct Answer: A,B π³οΈ
Which data feed integrates external system data into a user's profile levargaing identity attributes?
- A. Interaction feed
- B. Identity feed
- C. User Feed
- D. Catalog Feed
Correct Answer: C π³οΈ
What is the salesforce point of view for end to end flow of data for real-time personalization within interaction studio? [Check]
- A. Profile, insight, understand, act, analyse
- B. Data-in, understand, engage, data-out, analyse
- C. Identify, understand, decide, act, analyse
- D. Know, understand, personalise, engage, analyse
Correct Answer: C π³οΈ
A customer service representative for a bank is on the phone with a prospect and wants to promote the next best offer based on digital behaviour. How would they accomplish this in service cloud?
- A. Use machine learning to serve product/ content recommendations in email sent by your ESP
- B. Leverage service cloud to inform IS in real-time
- C. Manually sync data from Interaction studio to service cloud
- D. The agent uses a customized next best offer widget powered by the interaction studioconnector
Correct Answer: D π³οΈ
